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Shipping containers entering a new marketplace with the power of Agentic AI

Shipping container stacked in yard with neon outline indicating connectivity

Net Feasa unveils Agentic Control Tower™ novel AI Platform

NATIONAL HARBOUR, MD, UNITED STATES, May 12, 2025 /EINPresswire.com/ -- Net Feasa, a leader in supply chain digitalisation, today announced the launch of Agentic Control Tower™, an end-to-end visualisation and booking platform that wraps traditional shipping container workflows in Agentic AI. Agentic Control Tower™ transforms the container into an AI Agent that can initiate auctions among prospective customers seeking cargo slots on vessels via a new revenue-generating marketplace. The AI-enabled container can self-manage, negotiate and secure optimal bids, delivering maximum efficiency and value to shipping companies. The platform, knowing the container’s current location, schedule and destination, will select the best option available for its next job while still in transit, in a paradigm shift for supply chain efficiency.

The now connected container, enabled by the Net Feasa IoTPASS™ edge device, uses new and existing data points from across the supply chain and applies Reflective Agentic AI to the workflows of intermodal logistics, unlocking the power of AI. The result is an innovative platform with dynamic booking capability, route optimisation and precision delivery, all of which improves over time as the system steps back, learns and adapts.

Net Feasa’s Founder & Chairman, Mike Fitzgerald, commented on the announcement, “Through the introduction of superior visibility and optimisation within the intermodal supply chain, we have reduced the cost of monitoring Refrigerated Containers, optimised the number of Dry Containers needed and introduced security as standard. The introduction of Agentic AI, however, is a step change in workflow efficiency. In one example we have reduced the carbon footprint in drayage by 50% and the cost to the shipper by 25%. At scale, this translates to less trucks on the road, less traffic congestion and further reductions in the number of containers required.”

Net Feasa’s Agentic Control Tower™ is built on decades of expertise pioneering vessel connectivity and IoT-enabled asset visibility. Reflective Agentic AI can analyse its own actions, critically evaluate what it is doing and refine its approach. This self-reflection of container moves, iterative improvements and ability to process huge silos of data ensures that the performance of supply chain operations is continuously improving over time. Agentic Control Tower™ brings with it a disruptive new business model for the intermodal industry, with an opportunity for shipping companies to access additional revenue streams and market share.

The announcement coincides with the SelectUSA Investment Summit taking place May 11th – 14th in Maryland, facilitating business investment by connecting thousands of investors, companies, economic development organisations (EDOs), and industry experts. The US is a key strategic market for Net Feasa. The company is committed to expanding with its partners globally and now has a presence in three continents to support close, collaborative relationships. Ian Walter, CEO will attend the event.

For press enquiries and more, reach out to Dale Breheny at dbreheny@netfeasa.com.

About Net Feasa:
Net Feasa specialize in delivering tailored wireless IoT connectivity solutions for the visibility needs of the global supply chain. The Company’s early IoT experience enabled it to build and refine AI-based, data-generating wireless IoT platforms, which orchestrate the flow of context-aware and actionable insights from supply chain assets to the Cloud. Net Feasa’s solutions empower the world’s largest transportation companies with end-to-end visibility of their asset as they move across the globe, underwriting safety, security, sustainability and operational efficiency.

Visit www.netfeasa.com for more information.

Dale Breheny
Net Feasa
dbreheny@netfeasa.com
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